About the role
You will plan and run our B2B marketing: brand, website, SEO, content, campaigns and events. You will produce content that turns complex technology into clear messages, measure what works and grow our pipeline.
What you will do
- Plan the marketing strategy, calendar and budget
- Grow organic and paid traffic: SEO, PPC, email and LinkedIn
- Create case studies, guides, landing pages and sales materials
- Keep the brand consistent across every channel and language
- Work with sales on campaigns and account-based marketing
- Report on results with GA4 and CRM data
Minimum qualifications
- Bachelor's degree in Marketing, Business or a related field, or equivalent practical experience
- 7+ years in B2B marketing, including 3+ years leading the function
- Campaigns that grew leads or revenue, with numbers you can show
- Google Analytics 4 and Google Ads certifications
- Marketing automation (HubSpot or similar)
- Published content and campaigns you can share
- English at CEFR C1 or above (IELTS 7.0 or equivalent)
Expert knowledge
- B2B demand generation: funnel stages, attribution and pipeline contribution
- Account-based marketing for named target accounts
- Technical SEO and site performance for lead generation
- Marketing analytics: GA4, UTM governance and CRM reporting
Preferred qualifications
- CIM Diploma or Chartered Marketer
- Marketing in the Middle East
- Arabic at CEFR C1 or above, written and spoken
- Technology or IT services marketing
Before any offer we verify your certificates, qualifications, references and right to work in the UK. Security roles also need background screening (BPSS) and may need security clearance.
SOWTK is an equal opportunity employer. We welcome applicants of every background and do not discriminate on any characteristic protected by the Equality Act 2010.